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SEO Excellence

Search Engine Optimization is no longer a choice, it's mission critical, and were experts in the conversation.
  • The Importance Of An SEO First Developer Mentality

    By: Justin Abrams2021-08-18

    That time we met the legend, Ben Shapiro, host of The Voices of Search Podcast. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO & Content Marketing.

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  • The Importance of SEO in Web Development: Understanding the Human Experience and User Expectations

    By: Alfred Indigo2021-06-24

    SEO first Web Development is the conscious inclusion of the human experience and user expectations with navigation, intuition, and call to action taken into consideration.

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  • 4 Free Ways to Appear Locally in Organic Google Search Results

    By: Justin Abrams2021-02-22

    Every single trade, industry, business, company, manufacturer, product, service or solution, has competitors in Google. Maybe there isn't another company that does EXACTLY what you do, but that just sounds like ego to me. There is always another website out there that is having a similar conversation and potentially preventing you from driving critical traffic to your website from Google. ESPECIALLY HYPER-LOCALLY. Here are 4 FREE ways to begin appearing locally in Google.

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  • SEO Consulting and Strategy

    By: Justin Abrams2021-02-20

    Are you in the market for Search Engine Optimization consulting? Are you looking for an elite practitioner and expert educator to deliver critical knowledge on SEO and Search Marketing? Are you looking to truly learn something about Google? Are you tasked with improving website traffic and brand performance? KEEP READING!

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  • Google Research : SEO Near Me

    By: Justin Abrams2021-02-17

    When you think of SEO, what comes to mind? Have you been looking for an SEO partner, agency, college kid who claims to know a bit about SEO? Do you realize that the most recognizable brands on earth are investing MILLIONS a year in the people, process, and technology needed to support a healthy organic search marketing strategy? Do you believe that there are dedicated professionals to the discipline of SEO that make massive full-time salaries as specialists? We figured. Keep reading.

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  • Search Marketing During a Pandemic :: SMX London 2020

    By: Justin Abrams2020-10-09

    Co-Founder Justin Abrams takes the SMX London 2020 stage at the heigh of the COVID-19 global pandemic. Joined by Matthew Kay, Head of Operations at Aira out of the UK. The topic of the conversation was Identifying Content Opportunities And Measuring Its Effect On The Customer Journey.

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  • SEO and Accessibility with Heroku

    By: Justin Abrams2020-08-11

    SEO has become the digital nucleus around which websites are being developed. Far from being simply about search results, SEO work centers around accessibility, site performance, branding, and more. Increasingly, the gap between SEO work and frontend development is shrinking. Justin Abrams and Michael Rispoli from Cause of a Kind, a Long Island, NY based digital agency specializing in full stack development from an SEO first methodology, share how the two halves of marketing and programming are essential in helping websites stand apart from their competition.

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  • Search & Interior Design: 4 Ways Interior Designers can Benefit from Search Engine Optimization

    By: Justin Abrams2020-04-13

    Search & Interior Design: 4 Ways Interior Designers can Benefit from Search Engine Optimization By Justin Abrams, Founder, Cause of a Kind

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  • Search First Design

    By: Michael Rispoli2020-03-01

    When you ask most designers what the most important part of design is, a textbook response is *empathy*. I’ve pondered this question quite a bit over the years and have arrived at the bold conclusion that while this is in fact a pillar at the foundation of design, it is not where I begin a project.

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  • SEO in 3. 2. 1... GO!

    By: Justin Abrams2019-07-18

    What is the best SEO strategy for my existing website? The age-old question for a continuously moving target. Gut check time!

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  • Speed is Mission Critical

    By: Justin Abrams2019-07-17

    After many years in the business of building websites, time after time we are asked some variation of: “what is the most important factor to consider when building, re-designing, or optimizing a web experience?”

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