# Kiko Zang, Founder @ CHOMP | Is Perception Actually Reality?

By: Justin Abrams
Published: 2026-07-10

Justin sits down with Kiko Zang, cofounder and CEO of Chomp, a consumer technology company that captures anonymous human opinion to help people understand themselves and each other. 

Drawing on a life across four continents and five industries, Kiko blends psychology, technology, and AI to build products rooted in real human behavior.

They dig into one of the biggest problems of the digital age. The person sitting next to you lives in a completely different reality, fed by a completely different algorithm, and the platforms have no incentive to bring those worlds together. Kiko explains the wisdom of the crowd algorithm behind Chomp, the difference between what we believe and what we predict others believe, and why every fact was once just an opinion.

Then it gets real. Making decisions out of fear, why confidence trumps competence, knowing when to part ways with a cofounder, and how one shared question can bring people back together.

If you build products or care about how humans actually connect, this one is a trip.

Topics covered:
Bridging perception and reality
The wisdom of the crowd algorithm
Crowdsourcing reality
Overcoming fear in decision making
Confidence over competence
The belief graph that connects people

Website: https://chomp.fyi
https://www.linkedin.com/in/kikozang/
https://x.com/KayZizzle/

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